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The Myth That Social Media Marketing Only Reaches People Using Social Media

Aug 27

I want to talk about the myth that Social Media Marketing only reaches people on Social Media Because quite frankly a few people spout it and in truth it’s b*****ks WHAT EXACTLY IS THIS MYTH BASED ON? Well, I’m not exactly sure what the premise of these claims are – but it tends to suggest we live in a segregated gated community of Social Media...

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Social Media Consultants: Practitioners Vs Theorists, Specialists Vs Generalists, People Vs Tech

Aug 27

If you do a LinkedIn search of Social Media Consultant in the UK you’ll currently find 6111 in the search results There are also Social Media Gurus, Social Media Experts, Social Media Marketers and various terms to describe what’s on offer Some are so great they deserve the keys to the city. Some are so shockingly bad they deserve to be behind...

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Lessons Learnt From Broadcasting On Periscope Daily

Aug 04

Periscope was something we were an early adopter of being there on day 1 when Twitter relaunched the app on March 26th 2015 We took to it as avid viewers and occasional weekly broadcasters, but it took Caleb Maddix, 13 year old Author of Keys To Success For Kids, to give me the push I really needed to Periscope more often. Caleb is one of the inspiring Scopers out...

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