About a week ago I hit what I think you must call a midlife crisis.
Maybe it was the fact that 35 was dawning on me a few days later … or maybe it was that I was on a 2 hour train journey back from London, but I just suddenly had that thought that kept coming back time and time again
Why the hell am I following you?
Now, that thought kept coming back every time I looked at my twitter feed. Something was amiss
Facebook i’d cleansed a while ago, in that I essentially checked my “Close Friends” interest list and also the pages feed and that was it. I certainly didn’t miss the glutony of baby photos, photos that if shared 100 times they save a child in Grimsby or motivational quotes
Twitter i’d used thetwitcleaner.com (now inactive use Manageflitter) to clean out tweeters for various reasons, but the problem is I hadn’t actually looked at the twitter timeline for a while and had become used to keeping in touch with my focused twitter lists as well as tracking various searches I have in place.
Everything from the outside seemed in order, but it was actually far from it and the desire to really clean up the people i’d followed was going every stronger.
So in the past week and a half I unfollowed over 700 people, around 25% of who’d originally followed, and I feel all the better for the purge
WHAT WERE THE BENEFITS
This morning I woke up, looked at twitter and thought…
- Every single tweet was essential, informative or entertaining
- Tweeters, which were previously hidden amongst the noise, we’re there clearly for me to see
- Tweeters that added no value to my life and / or just pushed advertising were gone
- I’ve engaged with a wider variety of tweeters ever since
- I actually feel happier, more relaxed and more productive
AND THE DOWNSIDE
None actually, despite unfollowing 700 twitter accounts the amount of people that have unfollowed me have been minimal. A dozen if that
AND HOW DID YOU CHOOSE TO UNFOLLOW?
Originally thetwitcleaner.com was the Number 1 choice for highlight “tweeters with problems”, but that has since stopped operating due to changes in Twitters API
I’d recommend looking at http://www.manageflitter.com for a good alternative
Also spend some time manually unfollowing as you use twitter asking the 3 following questions
- Do they tweet interesting content?
- Does it add value to my twitter experience?
- Have they offered anything in the past 10 tweets that does the above
If not hit the unfollow button
And if you want to track who has unfollowed you who.unfollowed.me is a great tool
HOW DID YOU FIND YOUR GREAT BIG TWITTER PURGE? LET US KNOW BELOW IN THE COMMENTS SECTION
“With over 12 years experience of Social Media and 17 years experience of online marketing in other companies, clients come to myself when they want a veteran rather than a rookie” Alex McCann