Inbound Marketing UK
Inbound Marketing 14 in Liverpool today brought together 400 marketing creatives and businesses listening to speakers from Asda, Google, Microsoft, Hubspot, Adobe, PH Creative and the most influential Social Media speaker Gary Vaynerchuck

There is literally dozens of blogs worth of material from each speaker that i’m sure we’ll look at in future blogs – but for the time

being I simply wanted to bring you the tweets on the key notes and key takeaways from each speaker

Apologies to Dave Hazlehurst aka Google Dave (Chimp Brain), Bryan Adams, Ph. Creative (Hollywood, Storytelling and obsessive Tom Cruise) and Gary Vaynerchuck (Marketing in the year you’re doing business in and Facebook Dark Posts) who’s tweets got truncated due to the poor battery of the humble I Phone

Anyway – some food for thought from these key tweets we did throughout the day

DOM BURCH, ASDA
Asda reach 12 million people on Facebook every single month

Asda use micro-casting from instagram to push great customer content to larger audience on Facebook #inbounduk14

Pinterest and Instagram has doubled for Asda in the past 6 months

ANDY BARKE, GOOGLE
Google talking about borderless digital opportunities – it’s not about local, it’s about global – interesting for #shoplocal

KIERAN FLANAGAN, HUBSPOT
Inbound marketing depends on wit not wallet @searchbrat

SERPS- Average length for a web page that ranks in google top 10 is 2000 words @searchbrat

TRACY CHONG, MUSE
The idea of brain sensing technology is scary

Scary though @JanMinihane: I just saw a man pour a beer using his brainwaves only – absolutely amazing!!

JOHN WATTON, ADOBE
You are not just competing with who you consider your competition – you are competing against mass noise

To be heard you need creativity – true words – be original

1. Buy wearable tech. 2. Write a blog. 3. Share like hell. 4. Do the opposite. ~ @jwatton

STUART FOWKES, OXFAM
People will always come back to Facebook out of all social media channels @stuartfowkes

What does your social media success look like? Good question that many small businesses don’t answer

Your social media strategy needs to live, difficult to plan ahead as strategies may need to change overnight @stuartfowkes

STEVEN WOODGATE, MICROSOFT
Story-doing is as important as storytelling – go do something

BRYAN ADAMS, PH CREATIVE
It’s getting harder to disrupt – as even middle of the road brands are being brave

GARY VAYNERCHUCK
Out of all the organisations doing social media – non profits are by far the worst – they just go for the right hook @garyvee

The debate is not whether people are on social media all day – the debate is -whether you are good at it @garyvee

LOTS TO THINK ABOUT – LET US KNOW YOUR THOUGHTS BELOW

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