Social Media Competitive Analysis Workshop

Social Media Competitive Analysis Workshop

“Marketing can be ineffective if your competitors can produce more content than you and your social media outlets have no audience”

Admit it – you’ve looked at your competitors social media before, haven’t you?

I know you have because you’ve also looked at your best friend, your ex and the one that got away

A cursory glance, but little more than that and every few months you take a peek again

And yet you don’t make any changes to your own business’s social media

You don’t improve your social media

With our Social Media Competitive Analysis Workshop we take a deep dive and really look at your social media marketing, your competitors social media and do a S.W.O.T Analysis

We look at
* Strengths
* Weaknesses
* Opportunities
* Threats


YOU ARE NOT AN ISLAND – IT’S A BUYERS MARKET

97% of consumers go online to find and research products and services

And

47% of buyers view at least 3-5 pieces of content before they contact a sales rep / business

Whatever field you’re in, be it B2C (Restaurants / Retailers / Bars / Pubs / Hair Salons etc) or B2B (Professional Services such as Solicitors / Accountants / Web Designers / Printers etc), your potential customers will have looked at your website, social media and online reviews

Unless you’re a Laughter Yoga Coach, Horse Reiki Specialist, Menopause Coach* chances are you have 10/20/30 competitors in your hometown alone

It’s a buyers market

* Yes – some of the businesses I’ve met networking

Social Media Agony Uncle
WE’RE AN OUTSIDE SPECIALIST PAIR OF EYES

And both of those are equally important

You’re too close to your business to be honest with yourself – your ego or self doubt will get in the way

And we’re social media specialists – we look deeper than surface level of social media and really go indepth into the nuances of each platform and your performance

If this is the 1st time you’ve heard of us here’s some history
– Since December 2011 we have been ranked number 1 for Social Media Marketing in the UK on Freeindex
– Voted the Best Social Media Company in Manchester at the Talk Of Manchester Awards
– 450+ Recommendations for Social Media Marketing on LinkedIn
– Businesses / organisations we’ve worked with include the BBC, Manchester City, Manchester Arndale, Selfridges, NHS, University Of Manchester & many more
– Social Media Speaker who’s previously spoke at venues such as Birmingham NEC, the NIA, Eventcity, The Lowry

WHICH PLATFORMS DO WE COVER?
Facebook
Instagram
Twitter
LinkedIn
Blogging
Online Reviews


SOCIAL MEDIA COMPETITIVE ANALYSIS – WHAT DOES IT INVOLVE?

We take your business and compare it to 3-5 of your competitors

We look at each of these from a both a Quantitative and Qualitative Perspective

Followers + Following
Engagement Levels
Frequency of Posts
Quality of Posts
Content Type
Hashtags they use
Themes / Ideas that work well

We then roundup with a SWOT Analysis to you have something tangible to work on

WHO IS THIS FOR?
Startups
Managing Directors
Marketing Directors / Managers
Sales Directors

HOW DO I BOOK, HOW LONG DOES IT LAST & HOW MUCH DOES IT COST
Email alex@altrinchamhq.co.uk to book in

The workshop lasts 2 hours

And costs £150 which includes us prepping for the session and looking at your Social Media Accounts and Competitors

Our general availability is here https://altrinchamhq.co.uk/services/social-media-training/

Get your

Free no obligation Social Media consultation today

Get your free Social Media consultation
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