There are some businesses who will open with no fanfare … and be busy every day thereafter
There are some businesses who never network … but have a constant stream of referrals
There are some people who are shockingly bad presenters … who manage to convert customers after each presentation
There are some businesses who have shoddy customer service … but have customers who come back more than once
There are some businesses who have no social media presence … and have a steady flow of customers
There are businesses who have no marketing plan … but have a successful business
There are some businesses who only open part time … but earn a full time wage
And it’s easy to look at those businesses as shining examples of why you don’t need to improve or invest in your business
They are convenient excuses for not changing what you’re doing and the reason many businesses keep hoping rather than acting
We all like to see the exceptions, the ones that did it without trying and hope that could be us in the headlines
The person who did zero training for the marathon and crossed the finishing like
Or the older person who smoked 20 a day, drank 6 pints a day and had a chippy tea every night and still lived to 100
The reality is these are the exception rather to the rule
The reverse of all the above (and the reality) is
There are many businesses who will open with no fanfare … and who close 6 months later
There are many businesses who never network … and have absolutely no referrals
There are many people who are shockingly bad presenters … who have people talking about how bad they were right after
There are many businesses who have shoddy customer service … and never get a repeat visitor
There are many businesses who have no social media presence … and are losing ground to competitors
There are businesses who have no marketing plan … and they’re the businesses that fail within 3 years
There are many businesses who only open part time … who find they close their doors for good within a year
Define Your Own Success. Be ambitious. Ignore The Doubters. Be Greater Than Anyone Dreamt You Could Be
But put in the work, especially when no one is looking
Remember your only as good as your last job Success does not come without hard work and training
NEED HELP WITH YOUR SOCIAL MEDIA?
Chat to us about Social Media Marketing for YOUR organisation , so we can better understand YOU and what will grow your organisation
We can only find out what is unique to your business by chatting with you
Look at our Social Media Training and Social Media Management services
Or
Please call Alex on 07806774279 or email alex@altrinchamhq.co.uk


Alex McCann is owner of Altrincham HQ – a social media management and training company based in Altrincham, Cheshire that has worked with 100s of local business developing their social media strategy. Alex has 400+ LinkedIn testimonials and is ranked number 1 for Social Media Marketing in the UK via independent customer reviews on Freeindex.
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